Analysis of Foreign Trade Website Promotion
The study found that at present, Chinas foreign trade website for the promotion of the main problems in three areas: on a single promotion channels especially in B2B e-commerce platform dependent excessive, excessive reliance on free promotion and lower-level promotion, lack of effect on website promotion of effective monitoring and management. Foreign trade website promotion of direct effects are sung-single number and order number/amount that reflects the site visits, which reflects the quality of potential customers. These two indicators ¡ยช site visits and customer quality measure key foreign trade promotion effectiveness. On the basis of these two indicators can be found in the foreign trade website promotion as follows: a number of issues on a single promotion channels especially in B2B e-commerce platform dependent excessive, excessive dependence on free promotion and dissemination of low level. 1, on a single promotion channels especially in B2B e-commerce platform dependent